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Content Strategy for the Web by Kristina Halvorson

Content Strategy for the Web Kristina Halvorson ebook
Format: pdf
ISBN: 0321620062, 9780321620064
Page: 135
Publisher: New Riders Press

Tagged as linking, links, Web Content. Attracting inbound links from other websites is a great way to attract new visitors, and also sends a strong message to Google that your content is of high quality. A more in-depth angles than merely reusing the same topic in multiple places. Our 8 favorite content strategy presentations and slide decks of 2012, from Kristina Halvorson, Sara Wachter-Boettcher, Rand Fishkin, Jonathon Colman, Stephen P. Anything epic requires a strategy, lots of work, and Kristina will teach you how to create meaningful content in Content Strategy for the Web. Check out this lengthy discussion on the content strategy group for different angles to explore here. Anderson, Margot Bloomstein, John F. Content Strategy for the Web by Kristina Halvorson. Key to web charm, to awesomeness online, and we recommend you Do Epic Shit. The Associate Director Web Content Strategy will report to the Director of Internet Communications. Farmville creator Zynga is to lay off 18pc of its workforce – approximately 520 people – as part of a dramatic restructure to transform the company from a web company into more of a social and multiplayer operation. Develop brand communication strategies, including web, digital and social media strategies and content that build and sustain trust and support to our overall business objectives. The official primer for the discipline of Content Strategy will soon be available for your reading enjoyment. While the company's New York, LA and Dallas offices are to bear the brunt of the cuts, the company's CEO Mark Pincus said the impact of the layoffs will be felt across every group in the company. To the prevalence of microdocument architectures across the Web, it is a small sideshow.” The web actually provides a lot of opportunity for structured authoring because you can easily put a form to content, providing a more controlled way to wrap content with semantic tags.